Wells Fargo SurePay billboard is attractive, effective

I recently blogged that ClearXchange, a payments venture between Wells Fargo, Bank of America, and Chase, is in a good position to succeed in the mobile payments space, and deserves more press. With the right marketing (e.g., billboards, mobile advertisements, commercials), I believe Wells, B of A, and Chase are in a great position to become leaders in the P2P payments space. Without the proper marketing, they will crumble to the likes of Square, PayPal, and Venmo.

On one of my recent trips into San Francisco, I saw a Wells Fargo SurePay billboard providing some of the marketing I was hoping for. Kudos WFB.

Wells Fargo SurePay

Wells Fargo SurePay Billboard, marketing for the ClearXchange payment network.


Passionate entrepreneur with a penchant for startups, mobile technologies and adventure travel! Follow me on twitter! @thismobilife

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Posted in banking, mobile, mobileapps, payments

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